Khaleej Times: Brick-and-mortar stores need a personal touch

A pleasant sales experience will promote customer loyalty Today, unsurprisingly, a total lack of demand exists for a rotten customer experience. No revelation learned in this statement. Similarly those who believed 'build it and they will come' as a marketing strategy are more than likely to fail in a mature retail ... More

Khaleej Times: Five key steps that can help attract shoppers

Parking during peak periods is always in short supply The purpose of a shopping centre is to ensure that the highest quality traffic is delivered to the retailers over and over. To keep them coming back. When the right segment of customer is attracted to the retailers throughout the retail environment sales happen. ... More